On December 3, the Mobile Marketing Association's Women In Wireless Mentoring Committee (which I co-chair), hosted a panel on Mobile Advertising. Below is a presentation and the audio from the panel. This event was sponsored by US Cellular.

http://wikisend.com/download/564606/MMA WIW 2010 Mobile Advertising 101_Final.pdf

If a password is requested to download the files, it's simply mmawiw.

http://wikisend.com/download/426162/

It's a 12 MB file, FYI.

To join, or learn more about, the Women In Wireless group, please see our Facebook page or Linked In group aptly called, MMA Women in Wireless.

Cheers,

Suni